As word gets out that two NBC affiliates are going to refuse to air the anti-Christian "Book of Daniel" television program, the network is having a bit of a meltdown.
Executive VP of current programming Vivi Ziglar actually said "People are reacting based on not having seen it. They're seeing the advertising, not seeing what the core of the show is."
So which is it, NBC? Is your own marketing of the show (which describes rampant drug abuse and illicit sex by a "Christian" family) meant to be misleading in some way or is the advertising specifically designed to make people not want to watch the show? It would seem that an organization that owes its very existence to advertising would be totally focused on showing "what the core of the show is," right?
Tim Gilbert, President of WLEX (Lexington's NBC affiliate), has said that his station will air the show, but he has said publicly that the show itself is a waste of time. He has seen the first episode, set to air tomorrow night and said "I was so bored I thought 'what am I doing here?'"
