One very effective form of movie and television advertising is called product placement. Almost a quarter of a century ago E.T.'s favorite snack was -- you guessed it -- Reese's Pieces. That's product placement.
Courtesy of ABC News, we have a political type of product placement in a story today about Princess Diana. It seems like every week someone else is writing another book about something she said or did right before she died. And lots of people read anything about Princess Diana and probably will for years. Well, ABC News got worked up when they found out she had said she might want to be first lady of America.
Burrell said that in the mid-1990s Diana had dreamed of following in the footsteps of stylish first ladies. "She's been a huge fan of Jackie Onassis for years, and a huge admirer, too, of Nancy Reagan and Hillary Clinton."
Of the above former first ladies, which one doesn't fit your idea of a "stylish first lady?" Hillary "Pantsuit" Clinton, of course. She wasn't part of any list here, she was a recipient of product placement in the news.
Next week we will read about Brad Pitt and Angelina Jolie threatening to move to Africa permanently unless Hillary Clinton is elected President in 2008.
