Bevin was always staunchly anti-ObamaCare, just as Jack Conway devoted tremendous campaign resources into informing Kentucky voters he saw nothing wrong with keeping them locked into the federal healthcare takeover. This alone made the race competitive as even those who feel better off under the 2010 reform have to wonder where the money will come from to keep their good deal.
Secondly, Matt Bevin got the social issues right. He opposes abortion, supports religious liberty and sought middle ground on the marriage issue versus a pro-abortion opponent who sought a hard line on marriage, which now apparently includes jailing those who seek clarification in the law.
Third, Bevin met with and expressed strong support for supporters of medical marijuana while his drug warrior opponent ignored the consistent super-majority of Kentuckians who believe government has better things to do than fight those seeking natural medical remedies.
Fourth, Bevin met with and expressed strong support for activists seeking acceptance of new technology to help people quit smoking -- electronic cigarettes -- while his opponent took the side of Washington D.C. control junkies eager to tax and regulate another easy victim out of existence.
Take a look around nearly any town in Kentucky and you will see electronic cigarette retailers popping up everywhere. These are small businesspeople, investors, employers and early adopters of proven effective new technology that Kentucky should be supporting and, fortunately for all of us, our state's next governor has gotten the memo. If we can get this right, we can get a lot of things right.